Newbie: Show Descriptions

Show Descriptions

TechWiseTV (Episodes)- The original flagship series premiering in September of 2006 featuring  ‘Technology you can Use from Geeks you can Trust’. This long running series features Cisco veteran Robb Boyd plus a hand-picked selection of engineers and other field relevant technical experts for an action packed, multi-segment 20 minute episode. With a track record of straight talk language for customers offering both education and new technology exposure, TechWiseTV has been identified as the most lucrative, global marketing vehicle in Cisco history. 

Cisco.com/go/techwisetv or  www.techwisetv.com

Fundamentals of: an animated series of short form video content that has been tightly designed, (scripted, story-boarded and produced), to inform a global external audience about a key technology.  Over 40 episodes of this concept have been released over the years covering Cisco TrustSec, EnergyWise, Optical transceivers, protocols and more.  With a very share-able running time between 5 to 7 minutes on average, this popular storytelling method involves roughly 3 months to complete per show and is released as a non-gated lead into a planned and measured marketing journey. 

Cisco.com/go/techwisetv or  www.techwisetv.com

TechWiseTV workshops are the live interactive sibling to a TechWiseTV show episode. These webex based shows are hosted by Robb Boyd with content delivered by a technology expert that was often featured in the related episode. This continues the marketing journey with a very attractive workshop diving deeper into the handpicked topic offering an opportunity for the audience to engage by asking text based questions.